We connect people with brands through design BRAND + PRODUCT + SPACE
About MAXIMALdesign
We are a leading Belgian design agency that assists brands to
connect with people through designing innovative products,
brand identities and commercial spaces.
Browsing the web we found an interesting video about IDEO’s approach to service design. The spanish bank BBVA asked IDEO to re-think their self-service channel from scratch. They focused on improving the user’s banking experience by humanizing the machine.
Traveller’s feedback on MAXIMALdesign in the world
Samsonite senior developer Luc Vandevenne spotted our forklift business in China.
Extremis’ big boss Dirk Wynants strolled by a shop window in Moskow to see one of the last SAMSONITE BLACK LABEL Xlite cases available (in gold!) this collection was designed by MAXIMALdesign for Samsonite in 2005.
Top surfer ( next to being MAXIMALdesigner) Huetzin Deraet discovered our Argentinian daughter office! Check out their inspiration
http://www.maximaldesign.com.ar/
If you spot MAXIMALdesign in the world, you know what to do!
MAXIMALdesign was commisioned by ERIE water softeners to develop the identity of two of their subbrands and the roll-out in some touchpoints. These two brands complete the brand portfolio of ERIE which is developing their innovative technologies to soften hard water in order to increase the comfort for all users, both professional and residential…