MAXIMALdesign

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The Future of Banking

The Future of Self-Service Banking from IDEO on Vimeo.

Browsing the web we found an interesting video about IDEO’s approach to service design. The spanish bank BBVA asked IDEO to re-think their self-service channel from scratch. They focused on improving the user’s banking experience by humanizing the machine.

Huetzin · 20 October 2010 · News

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