Nomad • A new range of travel shoes
Nomad 'Edge' design language
Nomad, the leading Dutch travel brand, challenged us to design a new range of travel shoes for 2 distinct target groups: a lightweight soft-shell travel range for 30+, and a suede range for 40+.
We translated the Nomad ‘Edge design language’ – a consistent proprietary design language we’ve been working on for many years now – into a static and clean range for 40+, and a dynamic, more expressive model for 30+. By simplifying the lines, extending surfaces and playing with colour contrasts, these shoes differ themselves from the current typical outdoor look.