Nomad • Brand identity, brand guide, P.O.S. and packaging design
Rebranding of one of the coolest brands in the Netherlands
Nomad is the leading Dutch travel brand that facilitates the modern nomadic lifestyle. Nomad is the creator of top-quality travel gear that allows you to enjoy travelling to the full. Nomad’s backpacks, sleeping bags, mats, tents, clothing and shoes are flexible, with innovative technical features and clever details.
MAXIMALdesign created the new brand logo, identity and brand guide for this inspiring brand. Being a nomad is a state of mind, travelling enriches the mind and broadens horizons. Nomad encourages people to travel. Once one has experienced nomadic freedom, one never wants to give it up.
This project included:
• Nomad logo and brand identity
• Concept design of labels, packaging, packsacks, inlay sheets,…
• Brand guide & manual
Nomad recently has been elected by Coolbrands as one of the coolest brands in the Netherlands.